SLAM’s Service Leadership & Management Curriculum Framework is based upon seven core beliefs about leadership, service, and service leadership. Po Chung intuited and refined the core beliefs since leaving the helm of DHL. Each core belief corresponds to a significant paradigm shift in a frame of reference that stakeholders must embrace and internalize before Hong Kong will achieve its rightful status as the Global Fount of Service Leadership.

The Framework contains essential content, skill, value and attitude stands and intended learning outcomes for each core belief.

Core Belief 3 –

“Leadership effectiveness and service satisfaction are dependent on a leader or service provider possessing relevant situational task competencies plus being judged by superiors, peers, and subordinates as possessing character and exhibiting care.” - Po Chung 2011

Historical approaches to leadership and contemporary leadership theories and research recognize the importance of context, situation, task competence,and positive social relationships to the success, efficiency, and effectiveness of leadership[9].

According to Po Chung:

The server is the service. The same kind of claim can be made about a leader’s performance. That is, judgments followers make about the competency, character, and care of a leader have a significant positive or negative impact on their judgments about the effectiveness and quality of a leader’s performance.

HKI-SLAM believes that while leadership education courses and extra-curricular programs should continue to place a strong emphasis on teaching traditional leadership knowledge and skills; courses and activities that are designed to teach about service leadership should place and equal or stronger emphasis on strengthening learners’ character and caring disposition.



Northouse, P.G., 2009. Leadership: Theory and Practice (5th Ed., p. 3). Thousand Oaks: Sage Publications.